Overall thoughts and CCR reflection

1. How does your product use or challenge conventions AND how does it represent social groups or issues?

My product NIKE uses and challenges conventions by having certain topics, characters, a/nd important events. For example, our product, and commercial presents a plethora of topics like football, volleyball, and overall physical activity that convey conventions within our product. Also, my product is advertised with characters, actors that represent the company and NIKE clothing as sports wear, for physical activity. Finally, my product socially groups people together and influences them to take part in these activities with NIKE, hence, how it represents a social group while also presenting an influence on the issue of many people not being active.

2. How does your product engage with audiences AND how would it be distributed as real media text?

My product engages with audiences by inspiring them, and motivating them to go outside, to be active, to be healthy of course, with NIKE whether it is using their gear, or product. My product, and advertising for the product shows the audience themselves that being physical is fun. Further, my products film can be distributed to real text through an interpretation of the scenes. In text, and for our product, it is important to show, or write how and why its important to be physical, so by writing through media text and convey that my product does that whether its through sports like football or volleyball, it can be distributed at media text.

3. How did your production skills develop throughout this project?

My production skills developed through this projects on a large skill. Coming into this project i really didn't know what to expect, i had no experience filming but after, I learned how to film different angles, and from different distances. not only that, but the editing portion of the production process really improved for me too. I learned more transitions during clips, and when to properly cut shots. Overall, this is how my production skills developed, and improved during this project.

  4.How did you integrate technologies--software, hardware, and online--in this project?

 There many ways that i integrated technology into my project, for one, the filming. I used two different types of Iphone commercials throughout this project. This technology helped me get the right angles, film, and quality of the commercial. Also, I used iMovie to edit the film. This software helped me out a lot to make the commercial presentable, clean, and smooth through the clips. this is how I integrated technology into my final product.